Alanya is in Pamphylia, Turkey, situated on the south coast. It is a popular tourist destination.
Alanya's greatest political importance came in the Middle Ages, with the Seljuk Sultanate of Rûm under the rule of Alaeddin Kayqubad I, from whom the city derives its name. His building campaign resulted in many of the city's landmarks, such as the Kızıl Kule (Red Tower), Tersane (Shipyard), and Alanya Castle. The Mediterranean climate, natural attractions, and historic heritage make Alanya a popular destination for tourism, and responsible for nine percent of Turkey's tourism sector and thirty percent of foreign purchases of real estate in Turkey. Tourism has risen since 1958 to become the dominant industry in the city, resulting in a corresponding increase in city population. Warm-weather sporting events and cultural festivals take place annually in Alanya. In 2014 Mayor Adem Murat Yücel, of the Nationalist Movement Party unseated Hasan Sipahioğlu, of the Justice and Development Party, who had previously led the city since 1999. The city has changed hands many times over the centuries, and its name has reflected this.